YADIRA FELIX

YADIRA FELIX IS MORE THAN JUST A BARBER; SHE’S A DEDICATED MOTHER OF FOUR, A DRIVEN PROFESSIONAL, AND A POWERFUL SOURCE OF INSPIRATION FOR HER CLIENTS. AFTER HAVING HER FIRST SON AT 23, YADIRA PICKED UP THE CLIPPERS TO CREATE A BETTER LIFE FOR HER FAMILY AND ENSURE THAT SHE WAS THE ONE TO CUT HER SON’S HAIR. WITH 4,000 HAIRCUTS UNDER HER BELT, YADIRA HAS MADE IT HER MISSION TO GIVE CLIENTS MORE THAN JUST A HAIRCUT—SHE AIMS TO RESTORE THEIR CONFIDENCE AND MAKE THEM FEEL WORTHY. HER BELIEF THAT EVERYONE DESERVES TO LOOK AND FEEL GOOD FUELS HER PASSION FOR BARBERING.

BACKGROUND

BORN IN SINALOA, MEXICO, YADIRA MOVED TO THE U.S. AT THE AGE OF SEVEN. HER EARLY CAREER SAW HER WORKING AS A WAITRESS, BUT SHE SOON REALIZED SHE WANTED MORE. WITH A STRONG DESIRE FOR FINANCIAL INDEPENDENCE AND A VISION FOR A FULFILLING CAREER, SHE TRANSITIONED INTO BARBERING. HER JOURNEY HASN’T ALWAYS BEEN EASY, BUT SHE FINDS INSPIRATION IN THE STORIES OF OTHERS WHO’VE OVERCOME CHALLENGES TO ACHIEVE THEIR DREAMS. FOR YADIRA, THESE STORIES SERVE AS A CONSTANT REMINDER THAT NO MATTER HOW HARD THINGS GET, BETTER DAYS LIE AHEAD.

FAMILY IS EVERYTHING TO YADIRA. SHE’S DRIVEN BY THE GOAL OF PROVIDING A BETTER LIFE FOR HER CHILDREN AND ENSURING THEY GROW UP WITH LOVE AND SECURITY. THOUGH SHE ONCE ASPIRED TO WORK IN THE CRIMINAL JUSTICE FIELD, SHE NOW SEES BARBERING AS HER TRUE CALLING—A PATH THAT ALLOWS HER TO CARE FOR HER FAMILY WHILE POSITIVELY IMPACTING OTHERS.

TODAY

YADIRA’S JOURNEY IN BARBERING IS JUST THE BEGINNING. HER LONG-TERM GOAL IS TO OPEN A COMBINED SALON AND BARBERSHOP THAT CATERS TO BOTH MEN AND WOMEN, OFFERING A WELCOMING SPACE WHERE EVERYONE CAN FIND CONFIDENCE AND SELF-ASSURANCE. SHE ALSO HAS DREAMS OF EXPANDING INTO OTHER MARKETS, USING HER DETERMINATION AND RESILIENCE TO BUILD A LASTING LEGACY FOR HER FAMILY.

WHENEVER TIMES GET TOUGH, YADIRA DRAWS STRENGTH FROM HER LOVE FOR HER CHILDREN. THE IMAGE OF HER SON AND THE LIFE SHE WANTS TO CREATE FOR HER FAMILY KEEPS HER GROUNDED AND FOCUSED ON HER GOALS. SHE BELIEVES THAT LIFE’S CHALLENGES ARE TEMPORARY AND THAT EVERY MOMENT OF STRUGGLE BRINGS HER CLOSER TO A BRIGHTER FUTURE. WITH HER TALENT, HEART, AND VISION, YADIRA IS COMMITTED TO LIFTING OTHERS UP—ONE HAIRCUT AT A TIME.